USA Trucking Inc. was in need of an effective trucking website design for their brand new company located in Indianapolis. The main goal of this design project was to translate company’s brand idea into clean crisp logo, website, and online marketing strategy. USA Trucking Company is primarily a local company providing trucking services throughout Indiana & their team is growing fast. Blue Group Solutions took a simple concept and provided the client with, as in other projects, with initial questionnaire that eventually helped us build the blueprint for design and information architecture.
After getting a better understanding of the company and what logistics services they primarily offer BGS team put together professional content for each page that shows USA Trucking Company from their best angle and serves Search Engine Optimization function at the same time.
The end result was simple, clear, and modern website, effectively-branded logo, and ultimately high conversion rates from the website visitors going forward.